Cookie Policy
PRIVACY
Cookie policy
What cookies are, what we use them for on pyrefit.com, and how to control or turn them off.
What is a cookie?
A cookie is a small text file that a website places on your device when you visit. Cookies let the site remember your actions and preferences (such as the contents of your cart) so you don’t have to re-enter them on every page or every return visit. Similar technologies include local storage, pixels, web beacons, and SDKs — we treat them all under this policy.
Categories of cookies we use
1. Strictly necessary cookies
These are essential to make the Site work. They allow you to browse pages, log in, fill your cart, and complete checkout securely. The Site will not function properly without them.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _shopify_y | Shopify | Customer session | 1 year |
| _shopify_s | Shopify | Session ID | Session |
| cart | Shopify | Cart contents | 14 days |
| _secure_session_id | Shopify | Secure checkout | Session |
| _shopify_country | Shopify | Currency/country detection | Session |
2. Analytics cookies
These help us understand how visitors use the Site, which pages are popular, and where to invest in improvements. All data is aggregated and anonymized where possible.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics | Visitor stats and session tracking | 14 months |
| _gid | Google Analytics | User differentiation | 24 hours |
| _shopify_sa_p, _shopify_sa_t | Shopify Analytics | Marketing attribution | Session |
3. Marketing & advertising cookies
These cookies track your visit across our Site and others to display ads that may be relevant to you. They are only set when you accept marketing cookies in the banner.
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp, fr | Meta (Facebook) | Ad targeting and measurement | 3 months |
| _gcl_au | Google Ads | Conversion tracking | 3 months |
| __kla_id | Klaviyo | Email-to-browser linking (only if you have signed up) | 2 years |
How to control cookies
Through your browser
All modern browsers let you view, manage and delete cookies. Find instructions for your browser:
Note: blocking strictly necessary cookies may break checkout, login, or cart functionality.
Through the cookie banner
The first time you visit the Site, a banner asks you to accept or refuse non-essential cookies. You can change your choice at any time by clearing your cookies and revisiting the Site, or by following the “Do Not Sell My Personal Information” instructions below.
For California residents
To opt out of the “sharing” of personal information through marketing cookies, visit Do Not Sell or Share My Personal Information.
Third-party cookies
Some cookies are placed by third parties (Google, Meta, Klaviyo, etc.). We do not control these cookies; please refer to the respective provider’s privacy policy for details. We only enable them with your consent where the law requires it.
Changes to this policy
We update this policy when our cookie inventory changes. The “Last updated” date shows the most recent revision.
Contact
Questions about cookies or how to opt out: info@pyrefit.com.
Brand: Pyre Fit
Company: Ecom Empire OÜ
Registration: 16494984
Address: Liimi tn 1b, Kristiine linnaosa, Tallinn, Harju maakond, 10621, Estonia
Website: pyrefit.com
Customer support: info@pyrefit.com
Phone: +1 (928) 389-5366
Contact: Contact us
Time zone: US Eastern Time (ET)
Support hours: Monday–Friday, 9:00 AM – 6:00 PM ET
We aim to reply within 24 business hours. Messages received on weekends are answered the following Monday.